Brevo, explained simply.
Clear guides, honest comparisons and plain-English pricing for Brevo (formerly Sendinblue). Written for busy small business owners.
Start here
The guides most people need first.
What is Brevo?
What it does, who uses it and its Sendinblue past.
Read guide → PricingBrevo pricing explained
Every plan in plain words, plus ways to save.
Read guide → PlansBrevo free vs paid
What you get free and when to upgrade.
Read guide → ReviewBrevo review
What it does well and where it falls short.
Read guide →Brevo vs other tools
A quick look. Tap a row’s guide for the full story.
| Tool | You pay for | Best for | Guide |
|---|---|---|---|
| Brevo | Emails sent | Email, SMS and CRM on a budget | Review |
| Mailchimp | Contacts | Big app library | Brevo vs Mailchimp |
| Klaviyo | Profiles | Growing Shopify stores | Brevo vs Klaviyo |
| HubSpot | Seats and contacts | Deep CRM needs | Brevo vs HubSpot |
| MailerLite | Subscribers | Creators and simple newsletters | Brevo vs MailerLite |
| ActiveCampaign | Contacts | Complex automation | Brevo vs ActiveCampaign |
Step-by-step how-tos
How to use Brevo
Set up your account and send your first email.
Read guide → Automation6 Brevo workflows
Welcome, cart, win-back and more.
Read guide → DevelopersBrevo SMTP and API
Send order emails from your site or app.
Read guide → SalesBrevo CRM guide
Track deals and tasks in Brevo.
Read guide →Why read Omni Genz?
Most email tool reviews are either packed with jargon or written to push you toward a purchase. We take a different approach: every guide starts with a short, direct answer, explains the details in everyday language and shows a simple example from a real kind of business, so you can decide what fits your own situation.
We check Brevo facts against its official website, we say clearly when something depends on your plan, and we never invent test results or customer stories to make a point.
Common questions
What is Brevo?
Brevo is a tool for sending emails, texts and WhatsApp messages to customers. It used to be called Sendinblue. Learn more.
Is Brevo free?
Yes. The free plan lets you send up to 300 emails a day. Compare free and paid.
How much does Brevo cost?
Paid plans are priced mostly by how many emails you send. See pricing explained.
Is Omni Genz part of Brevo?
No. We are an independent guide. We are not linked to Brevo in any way.